We are searching for a SEM master to deal with all compensation per-click (PPC) showcasing activities. The Search Engine Marketing (SEM) Specialist will deal with all paid pursuit crusades on Google, Yahoo and Bing, just as other inquiry and show promoting motors. A fruitful SEM Specialist will successfully deal with the paid pursuit spending plan and work with the SEO and Marketing group to boost ROI, drive traffic, and customers. 

• Execute tests, gather and investigate information, distinguish patterns and experiences to accomplish most extreme ROI in paid inquiry campaigns 
• Track, report, and dissect site examination and PPC drives and campaigns 
• Manage crusade costs, remaining on spending plan, assessing month to month costs and accommodating discrepancies 
• Optimize duplicate and greeting pages for paid internet searcher promoting campaigns 
• Perform continuous paid catchphrase disclosure, extension and optimization 
• Research and break down contender publicizing links 

• Proven SEM experience and achievement overseeing PPC crusades across Google, Yahoo and Bing 
• Well-knowledgeable in execution advertising, transformation, and online client acquisition 
• Up-to-date with the most recent trends and best practices in web crawler marketing 
• In-profundity experience with bid the board devices (e.g., Click Equations, Marin, Kenshoo, Search Ignite) 
• Experience with site investigation instruments (e.g, Google Analytics, NetInsight, Omniture, WebTrends) 
• Strong insightful abilities and experience producing SEM reports 
• Familiarity with A/B and multivariate experiments
• Working information on HTML, CSS, and JavaScript advancement and constraints 
• BS/MS degree in Marketing or a quantitative, test-driven field